Silmi, K. G., Budi Eko, B. E. S. and Ludi Wishnu, L. W. W. (2025) “Mapping Multi-Sensory Brand Experiences and Their Impact on Customer Satisfaction: A Bibliometric and Systematic Literature Review on Scopus”, Economics and Business Journal (ECBIS), 3(4), pp. 371–386. doi: 10.47353/ecbis.v3i4.211.